How to Post Job Advertisements
That Get Results

Knowing how to post job advertisements that get results will help keep your recruiting budget on track. For many positions, it's more economical for employers to recruit candidates directly, without the help of an outside recruiter. While you can use employee referral programs, networking strategies and similar low cost methods, it's usually a good idea to cast a wider net in your search for talent.

In today's market, you need to be advertising on the internet rather than using a newspaper. Craig's List is usually a good source for local candidates; using a job board, that allows you to post jobs and search resumes, is also a good alternative.

Your Ad Copy

All too often, job advertisements posted by employers read like a job description.

There's a need to think about job postings in a much different way. You are selling your opportunity and your company, just like Heinz sells ketchup. Just like Heinz does not showcase the fine print on their label, you shouldn't incorporate all of the nitty-gritty details of what the "incumbent" will do in a day when you post job opportunities!

Instead, try to create some excitement around your opening and your organization. Focus on what's in it for the candidate - access to senior management, upward mobility, responsibility and accountability for results, great benefits, great compensation package...use whatever fits your situation.

Why do people like working for your company? How about the hiring manager? What do you offer that others don't? While I do not advocate misrepresenting any of the details, you need to appeal to the benefits of working for your organization.

No one wants to be stuck in a dead end job with a company that's going down hill. Make sure when you post job advertisements you create some excitement!

Candidates often search for a new opportunity based on keywords. Make sure that you include keywords that reflect the functional role you're recruiting for as well as your industry.

For example, if you're looking for a sales rep and you are interested in people coming out of the financial services industry, you'll want to include keywords like: sales rep, sales representative, account manager, business development, relationship manager, etc. For the industry, you might use: financial services, banking, asset management, financial planning, wealth management, insurance and similar descriptors.

There are more than 40,000 job boards on the internet today. How do you decide which one to use when you post job openings? We will readily admit that we are not fans of the big boards (Monster, etc.). These resources are expensive and not very well targeted. While they can boast big numbers in terms of the traffic they receive, their traffic is not targeted. Most of us who have posted on the big boards have been excited by huge response to our ads, only to be disappointed with the quality of the response.

Niche job boards are going to yield fewer overall responses, but you're going to find the quality of the resumes you receive to be much better. In our opinion, this is a good trade off! Whether you choose Top-Sales-Jobs.com or another board for your openings, niche is definitely the way to go!

Why Post With Top-Sales-Jobs.com?

When you need to bring top talent into your sales organization, Top-Sales-Jobs.com can be a key partner in your search. We work with top sales professionals from a wide range of industries, and from coast to coast. We attract candidates at all stages of their career - from entry level sales professionals through executive level sales management.

Targeting your search to the sales professionals who use Top-Sales-Jobs.com guarantees you an audience that's looking for what you have to offer. Niche job boards, like Top-Sales-Jobs.com, have a track record of producing better results. Better candidates for our employers who post job openings and better job opportunities for our candidates.

As a specialty job site, our audience is highly targeted. Savvy job seekers know that the best opportunities are not found on the big boards...you know the ones...Monster, CareerBuilder...

You expect your sales team to pre-qualify their leads in order to work efficiently and profitably. Why wouldn't you apply this same principle to your recruiting efforts??

Experience the difference that Top-Sales-Jobs.com can bring to your search for talent. Getting started is easy. Just follow the links below and you'll be on your way to finding some of the best sales talent in the market today!

Employers and recruiting firms can post job opportunities here. Jobs remain active for 30 days and can be renewed prior to expiration.

Search Our Resume Database

Search thousands of resumes with a click of your mouse. Find candidates who meet the requirements of even your toughest recruiting assignments. New resumes are added daily, so be sure to check back often.

Our Resume Database has a special pricing twist...you can view all of our resumes for free! You'll pay only when a candidate you're interested in agrees to release their contact information to you. So, browse all you want. Find someone you like? If they are interested in your opportunity, we'll charge you $35 to connect. A pricing structure that's almost too good to be true! Click on the link below to get started!

When Online Tools Aren't Enough

Sometimes, online tools are not enough in your search for talent.

If you need special help with your recruiting efforts, Top-Sales-Jobs.com can help you staff your sales organization with our full service recruiting solution. We have been a Premier Member and an award winning top producer in TopEchelon, the world's most productive placement network of independent recruiting firms.

Contact Us and let us know what you need. We'll be happy to help with all of your sales recruiting needs.